Sunday, November 26, 2023

Communicating with Gen Z. Two can play the TikTok game. Are we?

 As Biden shows weakness from younger voters, getting a message to them becomes ever harder.     How to communicate with young voters who get their news from social media like Chinese-connected TikTok instead of cable and broadcast means that communicators need to meet them where they are.  The message should be clear: ID their issues and point out how the GOP would fail them and how Democrats would and have tried to help.  The other fear is that out of a " plague on both your houses," younger voters would vote for some third-party candidate.  Two can play that game regarding messaging, but Democrats should get their game face on. and then flood Gen Z's preferred social media platforms with messages refuting the negative messages they hear.  I wonder if there is any effort on the part of the DNC or Biden campaign organizations to do that.  

Update: 1 14,2024: They  are:  (Update: 1 14 2024:  Dave Williams, Colorado GOP Chair and now candidate for the House seat in Colorado vacated by Rep. Lamborn, made national news with a campaign slogan running earlier for Lamborn's seat (and lost) that he incorporated in his name as "Dave Lets go Brandon Williams" which was disallowed by the Colorado Supreme Court.  The "Let's go, Brandon" slogan was standing for F...K Joe Biden.  In response, the Biden campaign (per MNBC, Jen Psaki, says the counter meme of "Dark Brandon" is gaining traction with the TikTok generation.  https://www.tiktok.com/channel/dark-brandon-meme?lang=en)  That is indeed fighting fire with fire.  Laser eye, aviator glasses Biden strikes back.)

The messaging should not be difficult for Biden forces to construct.  If Gen Z is concerned about student loans, gun violence, social justice, choice, gender issues, and climate change. The GOP and the Trumpsters have a terrible record. None of those issues are fixed by MAGA. In fact, MAGA and Trump have a record of opposing any fix of these issues.  If freedom to vent and voice their protests, Trump actually wants to put out of business media that does not support him. If there are demonstrations, he wants to use the active military to put demonstrations down, invoking the insurrection act. Before we know it,  we look like China and Russia.  

While it was not immediately apparent, Biden put pressure on Israel to agree to the hostage exchange, [paue fighting to allow humanitarian aid to reach Gaza, called for a two-state solution (consistently and firmly even before Netanyahu was in power), and even per some independent media reports, opposed the IDF extending military action to southern Gaza.  

 https://www.nbcnews.com/politics/2024-election/poll-bidens-standing-hits-new-lows-israel-hamas-war-rcna12525 

It Isn’t Just TikTok: Americans Like Other Chinese-Owned Apps Too | Wilson Center 

  Remarks by President Biden on the Release of Hostages from Gaza | The White House     He had been listening all along and attempting to free hostages and get humanitarian aid into Gaza.  

Biden faces a warning sign from younger voters critical to his coalition | CNN Politics

Poll: Biden’s standing hits new lows amid Israel-Hamas war (nbcnews.com)

US Warns Israel AheaBidd of Next Phase of War in Gaza (newsweek.com)   Biden is listening.

  Remarks by President Biden on the Release of Hostages from Gaza | The White House     He had been listening all along and attempting to free hostages and get humanitarian aid into Gaza.  

Biden faces a warning sign from younger voters critical to his coalition | CNN Politics

Poll: Biden’s standing hits new lows amid Israel-Hamas war (nbcnews.com)

US Warns Israel AheaBidd of Next Phase of War in Gaza (newsweek.com)   Biden is listening.

46th Edition - Fall 2023 | The Institute of Politics at Harvard University

Note: Felicia Muftic is grandmother of 4  politically aware Gen. z's  and  we keep in touch. The issues they are concerned about are also issues on the left side of the political agenda, not the right. I am more concerned that young people may be more likely to vote for third party single issue candidates like Jill Stein and in so doing would inadvertently elect Trump.

  I was interested in this New York Post article trying to make the case that the Biden government is not right wing enough and that is why young people are no longer registering Democrat. For that article to  nake the case that yoiung people were looking to the right wing were only anecdotal interviews.  Those they interviewed listed crime and personal freedoms as their reasons and then as a way to demostrastrate their bravery, they boasted that they lost friends and relatives because of their newly found "conservatism".  That in itself is an indication that these cherry picked young people were  outliers, unable to convince their peers to join them.,.  The greatest imposition of anti-freedom on young people is the platform of the GOP, federal aboriton bans and those in the House leadership are even opposed to birth control and plan B pills, enforced by the federal government with some acitons criminalized. Freedom to choose who you love and marry are also on the agenda to ban on other large elements of te GOP. Why black, Latino and Asian voters are leaving Democratic Party (nypost.com)       One of the characcteristics of frustrated youing people from the anti-war movement to black lives matters was the abillity to demonstrate. Trump, proposes to invoke the insurrection act to puit down anti-Trump domonstrators. 

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